Trust your employees to browse the Internet wisely?
Research shows that up to 79% of employees' time is spent on social media
networking or gaming sites, says FSP Business
That's why if you don't already have a social media
policy in place, you need to implement one today.
In fact, a social media
policy or strategy is now seen as the best way to strike the appropriate balance between the conflicting rights of an employer and its employees, says Bowman Gilfillan associate Lenja Dahms-Jansen on IOL's SciTech
More specifically, the social media
policy needs to elaborate on what online conduct is accepted in the workplace, because if it's not properly managed, it could result in litigation.
Especially where employees abused social media
to defame their colleagues or employers.
Because even if you restrict employees' access to social media
sites like Twitter and Facebook at work, many still log on to these sites when they get home in the evening, or throughout the day on their mobile phones.
One way around this is to remind employees that what they say on social media
affects not only the company's brand, but also their own professional brand.
Use this fact to drill the message home about thinking before publishing anything in the social media space…
'The CCMA (Commission for Conciliation, Mediation and Arbitration) has accepted that derogatory remarks made about an employer on an employee's personal social media
profile may justify dismissal,' adds Dahms-Jansen
That's why it's important to remind employees that social media
isn't just a space to unleash their feelings, says FSP Business